- February 2015
Make your pledge and
join the movement
PARTY partnered with Bajibot and created a WebGL experience for Timex’s global campaign to promote awareness of global energy conservation, featuring the signature INDIGLO night-light of Timex watches.
During the Earth Hour 2015 (8:30pm–9:30pm on March 28th, 2015), along with their selfies, users around the world could post their pledges about how they would use their "Time to GLO" to make positive impact on the planet. Upon the posting of a pledge and a selfie, glowing blue particles would form a beautiful 3D visualization. Users could then explore this virtual particle space, and share their "GLO-ing" photo along with the hashtag #TimeToGLO on social media.
The campaign continued until the Earth Hour 2015, and Timex donated US$1 for each shared pledge.
- WebGL Visualization / Frontend Development
- Eiji Muroichi (PARTY NY)
- Digital Agency
- Bajibot Media
- Backend System Development
- South Music & Sound Design